 Made to Stick: Why Some Ideas Survive and Others Die Author: Chip Heath Manufacturer: Random House ListPrice: $25.00 Offer: $16.50
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 Thinking with Type: A Critical Guide for Designers, Writers, Editors, & Students (Design Briefs) Author: Ellen Lupton Manufacturer: Princeton Architectural Press ListPrice: $21.95 Offer: $21.95
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 Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands Author: Alina Wheeler Manufacturer: Wiley ListPrice: $45.00 Offer: $29.70
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 Making and Breaking the Grid: A Graphic Design Layout Workshop Author: Timothy Samara Manufacturer: Rockport Publishers ListPrice: $25.00 Offer: $16.50
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 Zag: The Number One Strategy of High-Performance Brands Author: Marty Neumeier Manufacturer: Peachpit Press ListPrice: $24.95 Offer: $16.47
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 The Brand Gap: Expanded Edition Author: Marty Neumeier Manufacturer: Peachpit Press ListPrice: $21.99 Offer: $14.95
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 Positioning: The Battle for Your Mind, 20th Anniversary Edition Author: Al Ries Manufacturer: McGraw-Hill ListPrice: $24.95 Offer: $16.47
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 The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk! Author: Al Ries Manufacturer: HarperBusiness ListPrice: $15.95 Offer: $10.85
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 Emotional Branding: The New Paradigm for Connecting Brands to People Author: Marc Gobe Manufacturer: Allworth Press ListPrice: $24.95 Offer: $16.47
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 The 22 Immutable Laws of Branding Author: Al Ries Manufacturer: Collins Business ListPrice: $18.95 Offer: $12.89
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 Social Marketing: Influencing Behaviors for Good Author: Philip Kotler Manufacturer: Sage Publications, Inc ListPrice: $64.95 Offer: $52.61
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 How Customers Think: Essential Insights into the Mind of the Market Author: Gerald Zaltman Manufacturer: Harvard Business School Press ListPrice: $32.95 Offer: $21.75
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 Creating the Perfect Design Brief: How to Manage Design for Strategic Advantage Author: Peter L. Phillips Manufacturer: Allworth Press ListPrice: $19.95 Offer: $13.57
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 Harvard Business Review on Brand Management (Harvard Business Review Paperback Series) Author: Erich Joachimsthaler Manufacturer: Harvard Business School Press ListPrice: $22.00 Offer: $14.96
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 BRAND sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound Author: Martin Lindstrom Manufacturer: Free Press ListPrice: $27.00 Offer: $19.17
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 The Dictionary of Brand Author: Marty Neumeier Manufacturer: AIGA Center for Brand Experience ListPrice: $10.00 Offer: $10.00
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 Social Marketing in the 21st Century Author: Alan R. Andreasen Manufacturer: Sage Publications, Inc ListPrice: $46.95 Offer: $35.00
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 Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity Author: David A. Aaker Manufacturer: Free Press ListPrice: $28.00 Offer: $19.88
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 Lovemarks: The Future Beyond Brands Author: Kevin Roberts Manufacturer: PowerHouse Books ListPrice: $27.50
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 Positioning: The Battle for Your Mind Author: Al Ries Manufacturer: McGraw-Hill ListPrice: $16.95 Offer: $11.53
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 Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands Author: Alina Wheeler Manufacturer: Wiley ListPrice: $39.95
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 Branding: From Brief to Finished Solution Author: Mono Manufacturer: RotoVision ListPrice: $30.00 Offer: $19.80
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 LogoLounge 2: 2,000 International Identities by Leading Designers Author: Bill Gardner Manufacturer: Rockport Publishers ListPrice: $50.00 Offer: $35.00
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 Branding: Brand Strategy, Design, and Implementation of Corporate and Product Identity (Design Directories) Author: Helen Vaid Manufacturer: Watson-Guptill ListPrice: $29.95 Offer: $22.76
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 Legendary Brands: Unleashing the Power of Storytelling to Create a Winning Market Strategy Author: Laurence Vincent Manufacturer: Kaplan Business ListPrice: $24.04
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 BRAND sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound Author: Martin Lindstrom ListPrice: $26.00
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